Minister of Trade, Commerce and Food Security Nalin Fernando, who was in China, chaired the Sri Lanka side of the bilateral meeting with the Department of Commerce of Yunnan province and expressed the close collaboration to establish Sri Lanka particularly with Yunnan province.
Officials of the Department of Commerce of Sri Lanka, the Officials of the Department Commerce of the Yunnan province and the Commercial Counsellor of the Embassy of Sri Lanka in Beijing represented at the bi-lateral talks. The Department of Commerce under the Ministry of Trade, Commerce and Food Security successfully organized the participation of 58 Sri Lankan companies at the China-South Asia Exposition held for 5 days in Kunming. This was an ideal opportunity for Sri Lankan companies to showcase their products to the Chinese market and find new buyers.
Nalin Fernando, Minister of Trade, Commerce and Food Security visited the Kunming Expo and encouraged Sri Lankan companies to promote Sri Lankan products in the lucrative consumer market in China. Furthermore, it was an opportunity to understand the dynamic E-commerce and Social media marketing strategies used in the Chinese market.
Kunming Expo has been a major trade expo over the years and could be a great platform for strengthening bilateral trade collaboration. Further the opportunity was used to discuss the areas of market expansion of Sri Lankan products, market access for new products and capacity building that required entry to the Chinese market.
The companies promoted a range of products such as gems & jewellery, Ceylon Tea, confectionery, processed food, cashew, spices, coconut kernel products, batiks and handicraft.
