Sri Lanka to tap USD 270 Billion global animation market | Daily News


 

Sri Lanka to tap USD 270 Billion global animation market

Well known Film Producer and Director of MPI Film Circuit, Dr. Arosha Fernando says he will become involved in providing special effects for Hollywood Movies in the near future, creating a new world of opportunities for Sri Lankans.

3D animation and VFX is a fast growing industry that is being increasingly used by the global film industry for the production of animated motion pictures and is a billion dollar industry.

“At the moment most of the current movies were developed with 3D designers and artists from Asian countries like Philippines, Malaysia and India where I see a huge potential for Sri Lankan creative youngsters to enter in to this sector in a big way,” he said.

“My ambition is to make a platform for our creative designers and artists to provide high quality graphics in visual effects in movies where in 2018 the global animation market was worth USD 259 billion and is expected to grow to USD 270 billion by end of 2020,” he added.

He said further growth will come as digital platforms such as Netflix and Amazon too expanding in to animation movie productions.

“Employment of multimedia artists and animators is projected to grow significantly from 2020 to 2030, and a career in animation will be one of the most lucrative and most-sought-after courses in the future with attractive salaries and the personal freedom it offers,” Dr. Arosha explained.

Dr. Arosha is not only working on securing some major animation productions from Hollywood but also planning to offer a globally recognised degree in animation for Sri Lankan youngsters which is also in line with the vision of the President Gotabaya Rajapaksa in providing a better higher education in the technology sector for the youth.


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