Blink celebrates yet another milestone | Daily News


Blink celebrates yet another milestone

Blink International Ltd - sole authorized distributor and service agent for Casio watches in Sri Lanka - marks a significant milestone this year as it celebrates its fifth anniversary of bringing coveted timepieces to watch enthusiasts in Sri Lanka.

Now established as one of the pioneers of timekeeping, Blink International was founded in November of 2014 with the aim to fuel the growth of the country’s wristwatch collector base, and at the same time represent as an advocate of affordable horology in the island’s retail landscape.

The subsidiary of Ventures Ltd. has come a long way since having signed up with SEVENFRIDAY and PUMA watches as the brands’ exclusive distributors in Sri Lanka. In the same year, the company signed its first retail agreement with Cool Planet (Pvt) Ltd. to serve as the first reseller for Blink International-distributed watches in the country.

Just a year on -in December 2015- the company marked a significant turning point, one that would only accelerate an upward trajectory for the brand’s success. Having inked a contract with global watch giant Casio (Japan), Blink International is now entrusted as the only official authorized distributor for Casio timepieces in Sri Lanka.

Today Blink International has come to be known as the ‘symbol’ of genuine Casio watches in Sri Lanka, having sold over 55,000 Casio timepieces since its founding. In the past half-decade, the company has launched over 350 new models to the Sri Lankan market, distributing an extensive collection of more than 1000 active models at any given time. Where in the past Casio collectors would have had to wait several months for new models to show themselves on Sri Lankan shelves, now latest collections are being launched locally within just two months of their international release -the Casio G-Shock GA2000 series serving as the most recent example.


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