Conscientiously local | Daily News


Conscientiously local

This December, Tropic of Linen is reviving its popular ‘Pop-Up Paradise’ event with an exciting and diverse line-up of home-grown vendors on the shopping menu. Last year’s pop-up was an instant hit and trendsetter for socially conscious Christmas shopping, embracing the spirit and meaning of the season. This year’s edition will once again bring that same local and sustainable spirit to the luxury island-wear boutique’s flagship store in Colombo 7. Pop-Up Paradise will take place on Sunday December 8, from 10 am to 7pm at Tropic of Linen’s boutique at No: 1 Wijerama Mawatha.

Tropic of Linen entered the public consciousness in 2007 with its unique goal of encouraging wearing linen as a lifestyle choice. The high-quality linen brand provides styles that are comfortable, chic and versatile.

Aside from the luxurious comfort it offers, linen is also recognised as the most sustainable of wearablefabrics.A brand with a conscience since inception, Tropic of Linen does more than deliver a ‘taste of island living,’ always looking to create more avenues for the betterment of the local small-business community.

Staying true to the store’s ethos, Pop-Up Paradise serves as a platform for brands to thrive by exposing the community to anethically, socially and environmentally-conscious approach to gifting; a more heartfelt and guilt-free alternative to the current consumerist-driven model of the festive season.

This year’s edition of the Christmas market will feature a 12 local merchants, each offering its own selection of locally or ethically-sourced wares; be it for the lover of all things hand-crafted, a child with a soft spot for soft toys, the spouse with a sweet tooth, a mum who deserves some pampering, or even that impossible-to-shop-for-friend. Pop-Up Paradise promises anenjoyable and interactive shopping experiencethat stays true to the real meaning of giving.

Owner of Tropic of Linen, Minha Akram, is thrilled to be hosting the festive market for the second time. “Pop-Up Paradise is more than just another shopping spree,” she says. “The benefit of buying from our selection of vendors is twofold: you leave with the satisfaction of having found that perfect gift that reflects the sentiment behind it, as well as with the knowledge that you have helped a local artisan grow his or her business in a competitive industry.”

Visit Sri Lanka's Largest online shop. Over 125,000 unique categories such as Fresh Flowers, Cakes, Food, Jewllery, Childrens Toys and other Sri Lankan e-commerce categories. Low delivery cost to most cities here and free delivery in Colombo.

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