Huge potential for Lankan exports in Central Europe under GSP+ facility | Daily News


Huge potential for Lankan exports in Central Europe under GSP+ facility

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Sri Lanka Export Development Board organized a Business Seminar last week with the objective of increasing awareness among Sri Lankan Exporters on the Central European Market and to create business linkages with super markets, retailers and buying agents in Poland.

With the regaining of EU GSP+ concession by Sri Lanka, EU importers are exempted from paying import duty for more than 7000 product lines exported from Sri Lanka to EU which had widened avenues for Sri Lankan exporters to reach European markets by offering competitive prices for our products. In line with Sri Lanka’s National Export Strategy, Sri Lanka should adapt market diversification strategies, by exploring opportunities in the untapped markets like Central Europe. Although Sri Lankan exports to Central and Eastern Europe has increased by 32% from 2016 to 2018, with the advantage of GSP + concessions, there is a huge potential in further promoting Sri Lankan exports in that region.

Addressing the gathering, Indira Malwatte, Chairperson and Chief Executive of EDB, emphasized the importance for Sri Lankan exporters entering in to Central Europe Market as 94% of the Sri Lankan exports to Europe are concentrating only on five Western European countries.

She also expressed her appreciation to Polish Chamber of Commerce, Polish business community and Ministry of Foreign Affairs, Poland for arranging a business forum in April 2019 and having confidence on Sri Lanka although it was just after the unfortunate Easter Sunday attack.

Moreover, she mentioned the arrival of LOT Polish Airline inaugural flight from Warsaw to Colombo on November 4 and highlighted the benefits of establishment of a new route Warsaw – Colombo which will undoubtedly contribute to business development with the Europe market.

Welcoming Polish Consultant Jaceck Czauderna, she appreciated his service being extended to the EDBfree of charge and expressed her gratefulness for the contribution of his knowledge and assistance to promote Sri Lankan exports.

Czauderna is currently the General Manager - Hello Coffee - Jacobs Douwe Egberts and he wasthe Past President of Polish Vending Association and Past Board Member of Nestle Poland S.A.

This seminar covered the topics such as market behavior, market access requirements, trends and the potential available for Sri Lanka’s products in Poland and central Europe, Information on supermarket chains, distributors and buying agents in Poland and provide information on ways to link with these buyers.

The seminar was attended by over hundred participants of the tea, food and beverages, coconut kernel products, spices and essential oil and wellness tourism sectors.

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