‘Three hundred SME rice millers registered with Shakthi Project’ | Daily News

‘Three hundred SME rice millers registered with Shakthi Project’

About 300 small and medium-scale rice millers are now registered with the project to supply high quality rice under the Shakthi brand, and its demand is soaring sharply in the market, Economic Reforms and Public Distribution Non-Cabinet Minister Dr. Harsha de Silva said.

He was speaking at a press conference held at the Government Information Department.

The minister said Shakthi rice packets were now available at Rs.85 per kilogram at Sathosa and Keells supermarkets. He added that purchase orders have also been received from large-scale networks such as Cargills, Arpico, and Softlogic.

He said that any consumer could scan the Quick Response (QR) code on the packet and find out where it came from.

“We have integrated new technology to this initiative and I am confident of making it highly successful, same as our venture to introduce the Suwaseriya Ambulance Service. The Sri Lanka Standards (SLS) Grade One quality has been assured for the product,” he said.

He requested the public’s maximum support to his ministry’s initiative to revive Small and Medium-sized Enterprise (SME) rice millers.

“The SME rice mills which were on the verge of closure are now being re-opened. Our programme is being implemented in eight districts, including Puttalam, Batticaloa, Hambantota, Kandy, Anuradhapura, Polonnaruwa and Ampara,” Dr. de Silva said.

“We have obtained Rs.1billion from the Budget and up to now, we have utilised Rs.600 to 700 million out of that money.

We only have 5kg and 10kg packets for now and our market is still less than one percent, but we strive to improve it gradually and make a paradigm shift,” he added.

Dr. de Silva also said that the Cost of Living Committee has now paid attention to further increase the guaranteed prices for the nadu and samba rice varieties during the next Yala season.

Currently, guaranteed prices of nadu and samba remain at Rs.39 and Rs.41 per kilogram, respectively.


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