‘Pick-a-book ‘ to inculcate reading habits | Daily News

‘Pick-a-book ‘ to inculcate reading habits

When it comes to the brain, researchers have found there's no better super-food than a good book.

Epitom Digital, a ground breaking digital marketing agency set up by Ragulan Tharmakulasingham initiated this ambitious ‘Pick-a-book’ project to inculcate reading habits among Sri Lankan youth in the light of the dawn of a digital world.

‘Pick-a-book’ encourages reading habit by getting all participants to select a book, read and research on it thoroughly and present a summary, which also helps to improve his or her public speaking, communication and presentation skills. By doing this the ‘Pick-a-book’ not only inculcates the habit of reading but also helps to impart a wealth of knowledge. It is held every week where and is open for everyone. Anyone can join as a presenter or listener. Epitom Digital already has taken great pains to take it to offices and even schools in order to inculcate book-reading among the next generation.

Although main subjects are management, positive thinking, motivation and self-development, the topic of the book can be anything that the presenter wishes to choose. In addition to improving reading and inevitably knowledge, the initiative aims to improve the presentation skills, personal development, networking etc of the participants. Sessions are lively listeners being able to ask questions and all getting involved during the interactive forum held afterwards. 


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