Nalaka Group marks Silver Jubilee

The Nalaka Group of companies which was the first one to introduce the computerized wheel alignment in 1988 is marking 25 years of service whilst offering its loyal customers rewards in return.

"Looking back, our biggest challenge was introducing the computerized wheel alignment system to Sri Lanka at a time when it wasn't even heard of," said Nalaka de Silva, chairman at the Nalaka Group of Companies. "After importing the machines back in 88, we had to test them for 6 months before introducing it to the market."

Nalaka de Silva, Chairman at the Nalaka Group of Companies signs an agreement with Damitha Ginigaddarage, Director of Mydeal.lk.

During the past 25 years, Nalaka Computerized Wheel Alignment (Pvt) Ltd have not only been pioneers in providing Computerized wheel alignment, but have expanded and introduced brand new and superior automobile technology that can diagnose a vehicle's problems in matter of minutes.

Speaking on the company's growth, Nalaka de Silva cited that the Nalaka Tyre Merchants legacy was initiated by his Father in 1965. Nalaka de Silva carried forward this momentum by founding various other companies such as the Nalaka Computerized Wheel Alignment (Pvt) Ltd, Vehicle Lovers (Pvt) Ltd, Thiru Murugans' Foodwaves (Pvt) Ltd and Thiru Kumurans' Food waves (Pvt) Ltd.

An automobile engineer by profession and a graduate of the Hindustan Institute of Engineering Technology (India), Nalaka spearheaded the company's foray of services and products carving a niche for themselves and loyalty from their growing clientele. Today the company offers services such as Four wheel aligner3D function, scan functions for all vehicles, the world's fasted professional brake lathe. He is also the first to introduce ultra sound injector tester and cleaner, shock absorber, suspension brake tester, computerized engine tuning and ATF exchanger.

"In celebration of the Silver Jubilee, we are offering all the above mentioned services with an unbelievable 50% discount through collaboration with mydeal.lk," he added. "This is our way of giving back to the customers who've been loyal to us and have helped us flourish."

Speaking further on their collaboration, Damitha Ginigaddarage, Managing Director of Mydeal.lk (Pvt) Ltd., cited that they were proud to partner with Nalaka Computerized Wheel Alignment (Pvt) Ltd. "There are three options for customer's convenience.

They can purchase the deal from their credit card online, reserve the voucher which they can pay and pick up from the Galle Road office or they could deposit to any Sampath Bank and the voucher will be mailed to them."

Damitha added that the site has reached a fan base of 76,000 on Facebook within a short time and is constantly on the lookout for way to market themselves through emerging media and emerging markets.