Carbon Labelled Sri Lankan Designs to make waves in London fashion
Carbon Consulting Company (CCC) created Carbon Labels for two Sri
Lankan designers making waves in London. Designers Charini Suriyage and
KT Brown have been selected to exhibit at two of London's most
prestigious fashion shows.
KT Brown will be at Pure London and Charini Suriyage at London
Fashion Week. As winners of the Sri Lanka Design Festival Ethical
Fashion Awards, they were selected by a panel of judges to be put on
The CCC as knowledge partners to the Ethical Fashion Awards
calculated the carbon footprint for their designs and also mentored them
on their overall sustainability message.
"It is our duty to help these up and coming designers to claim Sri
Lanka's position as a green and ethical destination" said CCC Director
Subramaniam Eassuwaran. "We extended our support to these designers so
that they will be able to back up their green claims based on sound
scientific premise," he said.
Sponsored by M&S, MAS Holdings, SLDF and Reclaimed-To-Wear, the two
designers will launch their sustainable collections for the first time
in London this autumn.
Lingerie brand Charini and ready-to-wear women's brand K T Brown, as
part of the award prize, worked alongside ethical fashion and business
experts from the UK and Sri Lanka to develop collections for the
European marketplace. By boosting their business potential and focusing
on a sustainable supply chain they are set to have a competitive edge
with European buyers this autumn.
"As part of creating environmentally sound products, these designers
collaborated with the Carbon Consulting Company to calculate the product
footprint for their garments.
Each designer chose one item from their collection, and the Carbon
Consulting Company performed a comprehensive Carbon Life Cycle Analysis
for the chosen item. In doing so the total carbon emissions emitted for
each product was calculated from "cradle to gate"; or from the stage of
raw material extraction to the stage of distribution. After evaluating
the product footprint for each garment, a carbon label disc losing the
carbon footprint was attached", said Eassuwaran explaining the process.
This comprehensive yet challenging exercise proved to be a winning
solution for the designers as not only did the carbon label add value to
the products catering to high end, environmentally conscious consumers,
but also proved to be a valuable educational tool.
Armed with the information of where and how most carbon emissions are
emitted during the production process, these designers were better
equipped in making sound environmentally conscious decisions during the
design stage itself.