FlySmiLes partners companies
SriLankan Airlines’ FlySmiLes has delivered on its promise to be “The
Frequent Flyer Programme that rewards and Delights”, by launching
partnerships with no less than ten major companies to provide a range of
rewards.
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CEO, SriLankan, Manoj Gunawardane
addressing the event. Picture by Sumanachandra Ariyawansa |
The request flyer programme of SriLankan Airlines signed agreements
with Malaysia Airlines, Etihad Airways, Dialog Telekom, American
Express, Standard Chartered, Travelling Connect, Hertz, Taj Hotels
Resorts and Palaces, Siddhalepa, and Deccan Aviation (Lanka), yesterday.
SriLankan Airlines’ CEO Manoj Gunawardena said: We have selected our
partners with great care. We have no doubt that every one of them will
add considerable value to the FlySmiLes programme and enrich a member’s
journey from beginning to end. We are committed to continuously enhance
and expand the rewards opportunities for our members, and intend to
selectively sign up more partners very soon.”
The ten partners provide services through FlySmiLes are co-branded
credit cards (American express Platinum, and Standard Chartered Gold and
Classic), communications (Travelling Connect and Dialog Telekom),
international air travel (Malaysia Airlines and Etihad Airways),
domestic air travel (Deccan Aviation) hotels (Taj Hotels Resorts and
Palaces), car rentals (Hertz), and spas (Siddhalepa).
A novel aspect of the new partnerships is that members will also earn
FlySmiLes Miles (points) during their day to day activities even without
travelling, simply by using FlySmiLes co-branded credit cards for
everyday purchases, using their Dialog mobile phones, and many other
methods.
Another aspect of the partnership is the value addition extended to
the partner programmes which will enable members to earn additional
Miles. Similarly most partners have also extended value additions in
terms of discounts and enhanced services to FlySmiLes members.
Flysmiles Manager, Desi Premachandra said that they have a passenger
base of 50,000 and hope to add 50% more by the end of the year.
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