High demand for condominiums
Despite some reports in the press heralding doom and gloom for the
local property market, several condominium projects are doing business
as usual and have registered no tangible drop in demand.
Their positive sentiments are supported by none other than the
Central Bank, which authenticates this in its latest Annual Report: "The
demand for houses and urban infrastructure is expanding rapidly with
population growth and urbanization."
The report goes on to say: "Private sector continued to play a vital
role in the housing sector...Construction of condominium housing is the
increasing trend, with corporate property development being encouraged
with various direct and indirect fiscal incentives, mostly under BOI
status, and the growing interest of expatriate
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A condominium being built in Colombo
Picture by Shirajiv Sirimane |
Sri Lankans to invest in
the real estate sector."
The trend of condominium development in Sri Lanka's property market
has been given a boost by Ceylinco Consolidated one of Sri Lanka's
largest and most respected conglomerates, headed by Chairman Dr. Lalith
Kotelawala, with some unique housing concepts.
Some recent analysts of the real estate market have predicted a
downturn in the housing market in the country, which does not appear to
be so, for the fundamental reason that they do not take into account the
target groups for which these properties are being constructed.
By using a 'one-size-fits-all approach', the analysts misinform
readers and skew the reality of the state of affairs in the property
market today. A recent article in an online business website stated that
there are some 4,000 housing units lying vacant, without specifying
their location, the developer, or the income group these were built for.
In fact, the Central Bank states that there is a "shortage of
350,000" housing units in the city.
It is important to recognize that more than 50% buyers of
condominiums in Colombo are expatriate Sri Lankans, who would like to
own a property they could call their own back home.
The Sri Lankan Diaspora located in USA, UK, Australia, Canada and
other European and Middle Eastern countries forms a sizeable focus group
- and property developers on their own initiative are conducting direct
marketing programmes while also conducting corporate road shows in those
countries.
The Central Bank, the Board of Investment and relevant ministry
officials are striving to provide support and encouragement to
developers to inject high standards and raise the profile of the housing
market in the country.
Any Sri Lankan, whether residing in the island or abroad is familiar
with the resilience the country has shown time and again despite
political and economic turmoil. If anything, it is the property market
that has effective "shock absorbers" to act as a hedge against inflation
and other economic concerns.
Despite the ethnic conflict that has dogged the island for several
decades resulting in economic ups and downs, the prices in the city's
housing market have appreciated steadily over the years and proved to be
a lucrative investment.
Of course the reliability of the developer is a key factor that
determines the success of the project. The developers credentials and
past track records are of paramount importance and needs to be given due
attention prior to making investments in the real estate market.
By investing in unique development projects being constructed by
reputed entities such as Ceylinco group companies, the investor is
guaranteed timely delivery, international quality homes, and a definite
appreciation in property even before he has taken possession of the
condominium.
Statistics indicate that buyers of Ceylinco projects have reported a
26-30% increase in value annually. Recently the secondary market for
apartments in particular are said to be having brisk sales reselling at
more than 100% the original purchase price 3 - 4 years ago.
Considering the official 28% increase in construction costs per annum
the world over, buyers who put off investing in a home in Sri Lanka
because of a variety of eco-political reasons find themselves completely
out priced by the market years down the line.
The reality is that building homes is never going to get cheaper,
even if the economy starts skyrocketing upwards. Not to mention the fact
that land prices too have gone through the roof in residential areas in
Colombo.
More and more wise investors realize that buying a ready condominium
in a premier residential area is much cheaper than just buying land in
that vicinity, leave alone factoring in the cost of constructing a home.
Rents have also been registering growth of 11% year on year, which is
another encouraging factor that affects the buyer's decision to invest
in a high profile development in an excellent location, as it guarantees
a return on investment.
The fact that Ceylinco has brought in more than Rs. 2 billion in
terms of valuable foreign exchange into the country on the strength of
investments made by Sri Lankan expatriates in its projects goes on to
prove the contribution the property development sector is making towards
the country's economy.
Needless to say with millions of Sri Lankan expats living overseas
and wanting to make their way back home the future potential of the
property development sector contributing to the Sri Lankan economy will
be greater.
Unfortunately, banks are not extending the fullest support to the
developers, contractors and the buyers in order to grow the housing
market further. By easing lending rates and partnering developers in
housing projects, financial institutions could play a significant role
in adding value to the sector and economic growth itself.
By publishing reports that sensationalize issues to increase
readership, the publications should realize that the economy of the
country gets impacted negatively. Circulating such reports causes
potential buyers to hold back from investing in good projects.
If anything, a stronger sense of responsibility and national
mindedness is the need of the hour in each and every citizen in Sri
Lanka. A strong sense of unity and pride in the nation will propel the
country forward as its own unique engine of growth. |