SLECC comes of age as exhibition organiser
The Sri Lanka Exhibition and Convention Centre (SLECC) will organise
the Bridal Fair 2006 from March 9 to 12 at the SLECC for the 10th year
The SLECC is the pioneer in introducing bridal fairs to Sri Lanka.
SLECCs GM/ CEO Shanti Outschoorn
The fair has also provided a good platform to many small-time
entrepreneurs in villages to come up in life in the past few years.
SLECC's General Manager and CEO Shanti Outschoorn said she is happy
to say that the bridal fair was able to help develop untapped creativity
and talents of villagers through its competitions and providing stalls
to conduct their different segments such as, photography, flower
decorations, poruwa, and all beauty culture related activities.
"It has revolutionised the whole industry and people who are engaged
in the field got together and encouraged to establish their first
association as well.
A stall at one of the exhibitions held at the SLECC.
(Pictures by Wimal Karunatilake)
The fair comprising leading professionals in the industry will
conduct demonstrations, fashion shows to the public.
There are many potentials at the exhibition for couples and parents
to plan their wedding and their budget by gaining advise and ideas under
The average visitors recorded was 6000 at the fair last year.
There will be 100 stalls at the fair this year while bridal and cake
competitions and fashion shows will be conducted at the same venue.
Like most of the other successful entrepreneurs, believing in hard
work, commitment and having efficient work focus on what wish to
achieve, Shanti joined to the SLECC in 1995 as a Project Manager
targeting to create a new dimension in value added support services.
Gaining working experience for the last eleven years after qualifying
in marketing at the CIM (Chartered Institute of Marketing), she climbed
up the ladder gradually achieving her target which was the top in her
The SLECC provides BOI approved facilities, which is on par with
international standards. Starting with organising six exhibitions at the
centre, today it facilitates the conduct of 14 exhibitions held each
year. It has also recorded 32 percent growth in turnover last year while
increasing its employees from 18 to 32.
The centre is a widely acknowledged identity in the business and
trading community as a symbol of experience, expertise and excellence in
business to business and business to consumer trade meets, the portfolio
of events ranging from trade exhibitions to consumer fairs, both
international and local.
It was also able to contribute to improve the MICE industry providing
a custom-built venue for national and international conferences and 14
trade and consumer fairs.
Backed by a highly trained team to provide all aspects of business
services such as marketing and sales, event management, project
implementation and administration, SLECC is a one stop shop offering an
integrated and cost effective solution.
'Even though we organise many trade fairs, each one is focused on
different segments including education and career guidance, gem and
jewellery and furniture and interior and children to uplift various
She said that self-motivation and positive thinking are the driving
forces in her life that have helped her overcome hard issues.
A past pupil of St. Gabriels Convent, she said that her job is very
challenging being accountable for the profitability and the
sustainability of the company as well.
"My husband Brian , daughter Michelle and son-in-law Emile gave me
all strength to become successful in my life. I have passed difficult
times age in my life because when my daughter was 13 when I got involved
in this field.
But I am really happy now that I was able to give her a good
education and she is a graduate now. 'I have to play the role of working
as a mother and businesswoman, but I work with good time management and
by hard work and taking correct decisions at the right time to achieve
my goals without neglecting both,' she said.